USDF Welcomes LeMieux as Newest Corporate Partner

For Immediate Release
Tuesday, November 7, 2023

Lexington, KY (November 7, 2023) – The United States Dressage Federation™ is pleased to welcome LeMieux as its newest corporate partner. LeMieux is globally recognized for its outstanding technical horse and rider wear, with a focus on style. Their sponsorship includes the Great American Insurance Group/USDF Regional Championships, where they will provide the highly coveted champion outerwear, and the US Dressage Finals presented by Adequan®. LeMieux’s generous support also extends to what will now be known as the LeMieux/US Dressage Finals Regions Cup, which recognizes the top three regional teams competing at the US Dressage Finals, comprised of the top four scoring riders in designated divisions.

USDF Executive Director Stephan Hienzsch had this to say about the exciting new partnership, “LeMieux products are well-known and highly regarded amongst our members, and we couldn’t be happier to be working with them to not only bring these amazing products to our members, but to also for the opportunity to provide additional and well-deserved recognition to our Regional Championship and Finals competitors, as well as to those who make up the teams competing as part of the ever-popular Regions Cup. I believe this to be the start of a long and mutually beneficial partnership that brings extraordinary products and value to our members.”

Todd Starcevich, LeMieux’s General Manager of North America, added, “We look forward to collaborating closely with the United States Dressage Federation. We have been an ambitious, aspirational brand since Lisa and Robert Lemieux first started the business from their kitchen table in 2006 and our high-quality horse and rider gear is now used by some of the biggest international names in the equestrian sport. We are immensely proud to have this legacy extend to US Dressage community and riders across all levels.”

LeMieux’s full catalog of product lines and offerings can be explored by visiting their website. To learn more about the Great American/USDF Regional Championships, the US Dressage Finals presented by Adequan®, or the LeMieux/US Dressage Finals Regions Cup, visit the USDF and US Dressage Finals website, respectively.

 

Founded in 1973, the United States Dressage Federation is a nonprofit membership organization dedicated to education, recognition of achievement, and promotion of dressage. For more information about USDF membership or programs, visit www.usdf.org, email usdressage@usdf.org, or call (859) 971-2277.